Friday, May 4, 2012

CNN Is Terrible. Here's Why.

CNN Is Terrible. Here's Why.:

'via Blog this'

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CNN is terrible. A God-awful, wall-to-wall, epic mess. And now, they have, in their hands, the clearest sign yet of how bad things have actually gotten. This past April, CNN posted its lowest ratings in 10 years. TheNew York Times' Brian Stelter recently noted the slim upside, writing, "people tune in to CNN, the same way they hurry to a hospital when they think they are having a heart attack." But what news channel does CNN have to tune in to, to learn the gory details of its own longrunning, sad disaster? Good news: we are that news channel.
CNN, of course, has a proud legacy to fall back on, as it is the entity that kicked off the tradition of 24 hour cable news channels in the first place, and its coverage of the first Gulf War demonstrated that it had minted real newsgathering mettle. CNN founder Ted Turner, in a meta-theatrical appearance on Piers Morgan's show last night, noted that he "wanted CNN to be the New York Times for the news business." Instead, the network has fallen lower in esteem than the New York Mets, who people actually still watch, on the teevee.
Cue the handwringing! How did this happen, and what's to be done next? Well, if you listen to the people who run CNN, you will learn that they think April's ratings low "isn't much of a problem," and what needs to happen now is that management needs "to come up with a plan to restore momentum."
Shut up, people who run CNN! We have been watching CNN for a long time, because there is a television set in our midst that is constantly tuned to it, out of pity. And we've been noticing for a long time that all of the various innovations and "momentum-builders," combined with the very strange decisions made when it comes to coverage, invariably conspire and combine to make CNN steadily worse.
Here is what you are doing wrong, CNN.

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